We read for you! Visual Trends 2021

In an effort to share some inspirational topics, we're bringing you an article: "We read for you"

We begin this column in the field of visual creation, with a review of the just published Depositphotos report on visual trends.

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9 Visual trends to consider

This year, Depositphotos publishes its visual trends report, sourced from dozens of ideas from international creative agencies, and containing 9 points.
How to approach the audience and stand out with themed projects in 2021? trend review!

#QuickReview

I - Symbols of optimism:
The more positive, inspiring and uplifting your content is to others, the more you can reach a wider audience.

II - Wellness first:
Given the current pandemic, this trend is exploding ... your creative campaigns will be all the more successful if you can link your products and services to well-being.

III - Comfort in Nature:
Our relationships are becoming more and more digital, there is a real need for people to recharge their batteries, this is an opportunity to take inspiration from Nature to design your content.

IV - Virtual empathy:
Life at a distance leads us to be more honest and open online, you have to take this into account in your communications.

V - Authenticity 2.0:
With the emergence of teleworking, we communicate without hiding, we must learn to communicate in a more sincere and engaging way.

VI - The aesthetics of cinema:
Visual quality remains key in your communication.

VII - Nibbling videos:
We need to adapt to new media with dedicated formats for Instagram, Tik Tok ...

VIII - Audio and visual synchronisation:
It is important - specifically this year - for companies to make their brand presence multi-sensory.

IX - Gamification in design:
And long live the gamification of content whether in training, education, finance, health ...


Find all the points and hear the opinions of creative agencies and industry experts from the Netherlands, Italy, the US and other countries ...
And take a closer look at effective tools and tips, as well as inspiring advice from leading agencies around the world.
written support
video support (youtube link - video in English)

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